Long Forms? 5 Ways to Increase Conversions

Form owners should examine forms receiving fewer complete results than expected. Form visitors can abandon long forms when they’re too long, too hard to understand, or too much effort.

Formsite long forms

Increasing the forms' completion rates can be a simple matter of simplifying long or complex forms. Use these 5 tips for increasing completion rates for long forms.

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Save Progress During Form Completion – Feature Update

Save & Return offers form visitors the ability to log in and save progress of their form, then return in the future. Starting a form before logging in, however, used to mean that the form had to restart after login. To save their answers, form visitors needed to log in first.

Formsite save progress

That has changed. Formsite's Save & Return now allows form visitors to save their progress at any point in the form completion process.

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A/B Testing Surveys, Order Forms & Landing Pages

Making new forms can cause anxiety for some new form builders who wonder if they’re making the best form possible. The right questions, the right fonts, the right colors -- all can affect the success of the survey or number of submissions. A/B testing lets form owners track the success of changes to the form or survey.

Formsite A/B Testing

A/B testing means having two or more versions of the form with small differences intended to affect the completion rate. Examples of tests for form differences include:

  • Headline changes
  • Number of items per page
  • Required personal information
  • Images and creative layout
  • Fonts, field size, button color, etc.
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Registration Form Templates for Fast Online Forms

Making online registration forms is easy with Formsite’s templates. Categories include online order form examples, marketing forms, education forms, events, and registration forms. See how to make a signup form fast using registration form templates.

Formsite registration form templates

Types of Registration Forms

Registrations can cover activities and events, or individual registrations like application forms. Some of the popular registration form templates are:

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Spring Cleaning for Online Forms

Formsite spring cleaning

For those in the northern hemisphere, this time of year brings warmer temperatures and springtime. Spring cleaning is a great time to perform some maintenance on forms and surveys, too.

Suggested areas for review include:

  • Results
  • Attachments
  • Notifications
  • Integrations
  • Sub-users
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Multilingual Forms & Surveys with Formsite

Form owners with the need for multilingual forms and surveys have options with Formsite. Many organizations have users who speak different languages due to location or targeted market. Solutions for multilingual forms include creating multiple manual versions or automating the translation.

Formsite multilingual forms

The method used depends on whether the translated text exists or if it is possible to get easily. If the translation is not easily obtained, the translation service is usually the best option.

The most common methods for making multilingual forms and surveys are:

  1. Create copies of the form as a different language
  2. Make a single form with rules to show items and/or pages in different languages
  3. Use a translation service like Google Translate to automate the translation
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Addressing Email Notifications Using Email and Routing Items

Formsite addressing email Notifications

Forms use Notification emails to send messages after each successful form submission. These emails can go to many recipients including those entered into the form and defined addresses.

Additionally, addressing email Notifications can use routing items for addresses based on selected form answers. Sending only the needed email helps to prevent spam complaints and only send high-value messages.

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Google Calendar: Create Links to Schedule Events

One of the most popular articles shows how to make appointment scheduling forms. Form owners can add links for the appointments as events to Google Calendar, too.

Formsite Google Calendar

The best method is to provide a link in the Success Page or Notification email to add the event to Google Calendar.

This is good for organizations to track appointments without needing to view each result, and also is a good solution for letting form users or managers add the event to their own calendars.

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